Back when I started blogging, I had a go-around with some of my friends. I'm not going to rehash it, but I think the best summary of the entire affair can be found here.
During that discussion, I made the mistake of bringing up the concept of "opportunity cost." The mistake wasn't so much that the concept didn't apply to the discussion. Rather, my mistake was in believing that he and some of the other folks in his echo chamber would understand what I was talking about...(confused may be) So, from time to time, one of them tries to mock me by throwing the phrase into a discussion somewhere.
Now, I suppose I could take the time to explain "marketing opportunity cost" to these guys (im my company), but I can also spend that time playing a internet with my love, Rachael, or reading a book, or watching the latest episode of CSI in TV. Better yet, rather than explaining to these guys why I might be inclined to fix someone else's problems before I get around to fixing theirs, I can spend that time actually fixing bugs.
Now, I'll bet that at least one of these guys will offer a comment complaining about how we place profits over fixing bugs, thereby demonstrating that they really don't get it. If they do, I will most certainly approve their comments. Do you think any one of them will stop to ask themselves why I might be inclined to approve such a comment?
Well...wondering why?
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